Changing what Champagne means, one bottle at a time
My name is Fiona Perrin, after spending 12+ years in the wine industry and making my way through, from Brand Ambassador for prestigious Bordeaux 1st growth to Chef Sommelier in Michelin Star restaurants, I decided to take on a new challenge and launch my own Champagne brand! Champagne Rendez-Vous, a new brand of natural champagne!
The idea was to disrupt the traditional image and distribution of Champagne and show a different face of what has usually been marketed by big brands for years.
How it all started?
When I discovered the world of champagne growers, I couldn’t believe the difference inside the bottle and that so few people knew about it! It was a totally different world from what we usually see from luxury marketing brands. On the opposite, I saw the true passion of these growers working their land, how authentic they are and realized what true artisanal and handcrafted champagne was!
I wanted everyone to have access to this and bring something really new to the market! That is how this crazy idea to create my own brand of champagne came up! Thanks to long terms relationships, I parter with some of the best growers and new talents of Champagne to source the best grapes , some from very unique parcels! and bring you some true little gems you won't find anywhere else!
I love to share share my passion behind the bottles and I want to connect on a more personal level with my customers, and to offer the possibility for everyone to have access to high quality natural Champagne. I want to translate my values, philosophy and love for wines produced naturally, everywhere.
Champagne Rendez-Vous is my way to connect with a new generation of bubble lovers, conscious about what they drink!
Diane + Salem = A new vision of champagne
Rendez-Vous Champagnes are officially curated by Diane Salem Champagne, the official name registered with CIVC. The name Diane, is Fiona’s middle name and pays homage to Fiona’s grandmother, who shared an infectious passion for high- quality food and wine. Her legacy lives on and I am proud to represent a female-run business in the champagne industry, which is overwhelmingly led by men. I also chose to balance our brand name with Salem, which is our founding partner's last name. This beautiful word means peace and transcends many cultures and communities. Our commitment to diversity and accessibility radiates through everything that we do.
Our natural values
We value authenticity in all that we do, from curating only natural champagnes to the way we conduct business with our customers. Uncorking authentic experiences inspires us to genuinely care for our partners, customers, society and humankind. We relentlessly consider the wider impact of all of our actions.
We think about champagne somewhat differently than others. For one thing, we are rewriting champagne’s stuffy ego. Traditionally, champagne has been branded as a stuffy, expensive luxury. At Rendez-Vous, we believe that champagne is universal. Anyone can enjoy fine, refreshing bubbles. And rather than offer our champagnes through exclusive distributors and restaurants, we sell them online directly to customers!
Respect for nature
Our entire business is founded on one premise: a respect for nature. Our natural champagnes are beyond organic and are developed using sustainable, low-intervention methods. We shun overpackaged products, unnecessary marketing material and try our best to reduce our ecological footprint.